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发剂销售计划书
染发剂销售计划书
目录
目录·····································································1
一、项目背景·································································3
1、项目概述······························································3
2、项目宗旨与目的························································3
3、项目优势······························································3
二、经营团队组织结构·························································3
1、销售团队································································3
2、团队名称及含义························································3
3、团队logol·······························································3
4、销售理念·······························································3
5、人员及职务安排·························································4三、染发剂校园销售流程表·····················································4
四、染发剂校园代销项目人力资源分配计划表（即每个队员工作实际做的工作量）··································································5
五、经营环境与客户分析························································6
1、行业分析································································6
2、市场调查结果分析······················································6
3、市场竞争对手分析······················································6
（1）市场价格分析·····················································6
（2）网购价格分析·····················································6
（3）发廊价格分析·····················································7
4、产品定位与产品优势····················································7
（1）产品定位·························································7
（2）产品优势·························································7
六、染发剂的采购······························································8
1、欧莱雅、卡尼尔、温雅三大品牌的市场，网购等调查数据····················8
2、批发市场的数据分析····················································8
3、质量考察······························································8
4、采购渠道······························································9
5、采购品种··································
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