Combat- how to build a new media site ecosystem（战斗u2014u2014如何建立一个新的媒体网站的生态系统）.doc

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2017-09-05 发布于浙江
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Combat- how to build a new media site ecosystem（战斗u2014u2014如何建立一个新的媒体网站的生态系统）.doc

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Combat- how to build a new media site ecosystem（战斗u2014u2014如何建立一个新的媒体网站的生态系统）

Combat: how to build a new media site ecosystem The so-called new media Web site refers to the the Titanium Media / tiger sniffing / love / 36 Krypton Fan children on behalf of the organized and disciplined development UGC sites and traditional media platforms site relative of these sites. By the concept of ‘Web2.0’ to ‘user generated content’ mode of operation of the rapid development of its better meet the needs of a large part of the field of user needs, or up-to-date technology information, or depth analytical reports, or exclusive view presented. In this article the general trend of the new media and reality ceilings, the causes of the rise of the authors, respectively, of new media and future road analyzed summary: ‘So, the new media need to take the situation, Ming Road, that white is the new old problems encountered, who came from traditional media, new media head, is no stranger to ‘My understanding of this passage: the rise of new media is due to the social environment of the To, New Media is the inevitable result of the impact of the rise of the Internet for the media industry, in order to better development of the new media, need to know the road ahead, not around the past (as follows) three big mountains in the road. ‘Three big mountains’ specifically refers to: self-positioning, business model, credibility. It is true, whether it is a new media or traditional media will encounter three problems above can not be avoided in the process of growing up. However, I think that this new thing in new media invention motivation is to solve these problems that are difficult to avoid in order to put it another way: the science and technology of new media has been very clear positioning, how its UGC model in order to solve the problem of the ‘business model compression operating costs ‘, the question of new media business model select is fixed answer, that a variety of known’ network business model (profit model of traditional media or some difference).