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Management Communication - 湖北大学商学院
GUO ZHIWEN (C)2010 湖北大学商学院 MANAGEMENT COMMUNICATION GUO ZHIWEN Professor, Dept of BAHRM, Business School Director of MBA Education Center Email:guozhiwen999@163.com Tel:027O) MobileSURVEY Intelligence, expertise and experience accounts for only 25% of their success. The rest 75% comes from good interpersonal communication skills. ——Princeton University All depends on Communication Learning-----listening, discussing, reading, writing, etc. Persuading------your boss, friends, fellows, clients, etc. Getting help------maybe from everybody around you,even strangers. Finishing works-----promotion,planning projects, motivating your people. Contacting with people------making life smooth. So many kinds of Communication You can readwrite-----books, magazines, news papers, Internet, letters, reports, slips,etc. You can listenspeak -----languages,music, other sounds or voices. You can watchmake-----TV shows,movies, pictures, live shows,the nonverbal style,advertising. You can feelgive------touch, tasting, atmosphere. NOTE: some involves more than one of the above. The Framework of The Subject Management communication in transition Communication and strategy Communication ethics Speaking, writing, listening and feedback Nonverbal communication Intercultural and international issues Managing conflict Business meeting and how to deal with media How will I evaluate you? Final total: Final exam(60%)-----oral test Course work(20%) Class performance(10%) Presence(10%) What Will You Learn? The skills in communication and interpersonal relations The secret of making your life work smooth,relaxed and happy The technique to accomplish your tasks more effectively CHAPTER 1: Management Communication in Transition Basic Issues What Is Management Communication? Management communication is about the movement of information and the skills which facilitate it----speaking,listening,and processes of critical thinking-----but it’s more than just skill,really. It’s also a
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