凤凰卫视的两个经济专题栏目（The two economic topics of Phoenix TV）.docVIP

凤凰卫视的两个经济专题栏目（The two economic topics of Phoenix TV） At present, the enterprise leaders who are active in the Chinese market, with their rich and creative wisdom and life, influence the trend and quality of an industry and a certain field of Chinas business and economy. To some extent, the vision of this group represents the most direct experience and wisdom of Chinas economic elite. As the interview, listen to and show the life and business experience of these successful people, not only for people engaged in the management and marketing of social education be of great advantage, but also a kindness knows no bounds. The wind: correcting problems Since Phoenixs two economic topics impulse business life made in Beijing money center into a production center in Shenzhen, some of the problems of two columns to the original must be completely clear and seek solutions when the. Problem 1 - the flood of interview programs There are many TV channels, interview programs, and also relates to the theme of innumerable, such as CCTV-1s dialogue, Hunan TVs fortune Chinese, Zhejiang TV wealth of life and so on, this is not the only one. Even if the Phoenix itself also has a lot of cultural class interview column, Lu Yu, face to face, celebrity characters in the well-being of life, political and economic dialogue situation, financial economics point and so on famous columns. Therefore, in Taiwan Taiwan many columns submerged in the environment, the business in the life impulse Choi Chi new revision opportunities, we must re create their own program image, create their own characteristics and quality, so that the industry and the audience recognized. So, how do you break through? Difficult 2-- two column cross similar content As a private TV station, the survival of Phoenix TV is the first problem. Therefore, the Phoenixs good news and cultural programs in the responsibility to develop the market, attract audience ratings, some columns mainly serve the advertisers and target potenti