品牌重塑是重庆摩帮唯一出路（Rebranding is the only way to Chongqing rub side）.docVIP

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2017-08-19 发布于河南
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品牌重塑是重庆摩帮唯一出路（Rebranding is the only way to Chongqing rub side）.doc

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品牌重塑是重庆摩帮唯一出路（Rebranding is the only way to Chongqing rub side）

品牌重塑是重庆摩帮唯一出路（Rebranding is the only way to Chongqing rub side） According to the China Automobile Industry Association motorcycle production and marketing data show that the Chongqing industry suffered heavy losses, the rapid decline in production and sales, the status of the industry leader is facing severe challenges. The Chongqing crisis is not accidental, the competitiveness of industrial clusters of Chongqing, the regional competitiveness, the development trend of the industry and the Chongqing motorcycle enterprises of their own business strategy and other aspects of Jiangsu and Zhejiang, Guangdong plate than there are varying degrees of weakness. This fact reflects the current competitive situation in the motorcycle industry: competition has shifted from the competition between individual enterprise brands to the competition among the plates! There are indications that this trend has gradually risen to the competition between the state and the nation. (see details in August 2005 motorcycle Choi Chi Shui turn Chongqing friction to help meet Waterloo) As a pillar industry in Chongqing, it has not only contributed a large amount of tax revenue to Chongqing, but also provided a large number of employment opportunities and led to the development of a number of related industries! In 2005, the motorcycle industry reshuffle the year! Chongqing has been struggling in this upheaval, and how are the big teams in Chongqing getting out of trouble in the next limited time? This is an important issue before the Chongqing gang and the Chongqing municipal government! The following talk about my humble opinion, hope to be able to call for help, Chongqing rub out of crisis brainstorming. The crisis is inevitable. It forces the enterprises to go bankrupt, and it also gives the opportunity for the new students. The reason why the Chongqing shield is deeply in crisis today is because of the rapid development in the past few years, covering such issues as brand and quality. Theref