品牌差异化,从原料开始（Brand differentiation, from the start of raw materials）.docVIP

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品牌差异化,从原料开始（Brand differentiation, from the start of raw materials）.doc

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品牌差异化,从原料开始（Brand differentiation, from the start of raw materials）

品牌差异化,从原料开始（Brand differentiation, from the start of raw materials） The spring first prize of Yunnan, the weather often as of February and March, four spring flowers continuously...... Refer to the Yunnan four seasons such as spring, rich in flowers. But in addition to the mention of Yunnan, in addition to flowers, flowers, in addition to tourism, people think the most is tobacco kingdom, the thought of Yunnan smoke is good, most will be pumping keep up with the sentence no way, peoples tobacco. Indeed, by virtue of the unique geographical and climatic conditions of tobacco Kingdom, Yunyan cigarette industrial enterprise is equal to a layer of natural barrier in market competition, all of the convenience of. But as competition intensifies, the importance of many cigarette industrial enterprises particularly valued raw materials, have been established in Yunnan tobacco base or their partnership with tobacco as raw material, adding consistency, cigarette homogenization is becoming more and more serious. Director of Department of raw materials Hongyun group Wang Shaokun said to us: if you want good quality cigarettes, raw materials must hold tightly. And the very image of a metaphor: cigarette is a fine meal, the raw material is used for cooking rice, cooking is the master craftsman, equipment is pot and cooker, rice is not good, no matter what kind of master, what kind of what kind of fire boil rice will not do well eat. Then, in Yunnan tobacco marketing country, more serious in cigarette homogenization and under the condition of clouds of how to find the best suited to their rice? Full play of favorable conditions and advantages The time and location. Yunnan tobacco due to natural conditions richly endowed by nature products with unique style, delicate fragrance, in the domestic and foreign similar products enjoy a high reputation, become an independent school, is a peer-reviewed quality tobacco. Yunnan tobacco planting began in 1914, and in the American state of Vir