营销必看（Marketing must see）.docVIP

营销必看（Marketing must see） The word psychology comes from Greek, which means the science of the soul. The soul also has the meaning of breath or breath in Greek, because ancient people believed that life depended on breathing, breathing stopped, and life was over. [1] with the development of science [2], the object of psychology is changed from soul to mind. Until the early nineteenth Century, German philosopher and educator Herbart for the first time is a science of psychology. Originally, psychology and pedagogy all belonged to the category of philosophy, and later they were separated from the infancy of philosophy. Scientific psychology not only describes the psychological phenomena, but also explains the psychological phenomena, so as to reveal the law of its occurrence and development. The following is my arrangement on business promotion, brand marketing will often use the psychology, we study together: The butterfly effect: 70s of last century, an American named Lorenz in the interpretation of system theory when air meteorologists said, Amazon rainforest butterfly wings occasionally vibration, perhaps two weeks will cause a tornado in texas. The butterfly effect is that changes in the initial conditions are very small, and the amplification of the initial conditions can make a great difference to their future state. Some small things can be confused, and some small things, such as magnified by the system, are very important to an organization and a country, and they should not be confused. Alligator law: The original idea is to assume that a crocodile is biting your feet. If you try to break free of your hands with your hands, the crocodile will bite your feet and hands at the same time. The more you struggle, the more you bite. So, in case the alligator bites you, the only way you can do it is to sacrifice one foot. For example, in the stock market, the law of the crocodile is: when you find that your trading deviates from the direction of the market, you must