家电巨头抱团掘金绿色商机管理（Appliance giant Baotuan Nuggets green business opportunities management）.docVIP

家电巨头抱团掘金绿色商机管理（Appliance giant Baotuan Nuggets green business opportunities management） The day before, by China household electrical appliances research institute China appliances Zero era strategy seminar, global white goods brand Haier first proposed a new global strategic target, first from scratch, plan through its refrigerator, washing machine, water heater, ice bar, kitchen appliances six products zero time strategy of opening up. Chinese Appliance Research Institute Vice President told the Chinese Gong bin enterprise newspaper reporter: zero behind, not just companies seek new development strategy and mode of growth of courage, also includes the home appliance industry has entered a new era of global green, energy saving and environmental protection, China enterprises are expected to grasp this opportunity to build a new discourse system in the global market. At present, green energy conservation is no longer a slogan and concept, but a real opportunity for the zero age. Prior to the release of the national 12th Five-Year development plan also defined the green energy as the mainstream of the transformation of the direction of transformation. For a large number of Chinese household electrical appliance enterprises, not only should we quickly establish a new product system layout for the zero time, but also actively explore various forms of market competition means and industrial chain integration system. Hold together open zero Era At present, green energy conservation has become a recognized industry trend for all household electrical appliance enterprises. But how to change this trend from concept to product, and from product to business opportunity, it is difficult for many household electrical appliance enterprises to find an effective breakthrough. Chinese Enterprise News in an interview with reporters learned that many enterprises in a number of new products, especially high-end products began to use the design more energy-efficient, more green, but du