英语Unit 10.ppt

Content Starting out Reading Focus Reading More Practical Translation Focused Writing Final Project Marketing Across Cultures Task 2 Choose the sentence that best expresses the meaning of the sentence from the text. (P289) There are subtleties and nuances to every culture, and there are just plain taboos. (Para. 2) 参考译文： 每一种文化都有它的微妙和特别之处，同时还有一些忌讳。 Here, “plain” is used for emphasis, meaning that there are things you should undoubtedly avoid doing. However, “plain” can have alternative meanings as follows: 1) The document, written in plain English, tells you about  your new policy. 2) You dont need any special skills for this job, just plain  common sense. 3) a politician with a reputation for plain speaking 4) The interior of the church was plain and simple. 2. Our own culture tends to be “invisible” to us, while differences we run into when abroad strike as strange, funny or exotic. (Para. 2) Paraphrase： We usually don’t notice subtleties and nuances in our culture (maybe because we tend to take them for granted). However, when we are abroad, we will encounter cultural differences, which may impress us as strange, funny or foreign. Compare: run into; run over; run after; run through e.g. By the time she was fifteen Maria was already _____________ men twice her age. The driver failed to negotiate a bend and __________ a tree. Could we _____________ Act 3 again, please? The cat was ___________ and killed by a bus. 3. Prices for the simplest purchases are subject to negotiation. (Para. 3) Compare: be subject to; be subjected to be subject to: “受限于······”,“服从于······”,“易受······” e.g. 1) Trains are subject to delay(s) after the heavy snowfalls. 2) This offer is subject to our final confirmation. be subjected to:“遭受”，“经受” e.g. 1) The susp