Supply Chain Contract Arrangements of Carbon Abatement with Consumer Preferences：（供应链合同安排的碳减排与消费者偏好）.pdfVIP

Applied Mechanics and Materials Online: 2012-12-13 ISSN: 1662-7482, Vols. 260-261, pp 759-764 doi:10.4028//AMM.260-261.759 © 2013 Trans Tech Publications, Switzerland Supply Chain Contract Arrangements of Carbon Abatement with Consumer Preferences *a b Na Ma , Gaoxiang Lou 1East China University of Science and Technology ,Shanghai, 200237, China a b mkeguai2006@126.com, gxlou@ Keywords: Carbon abatement; Supply chain coordination; Consumer preferences; Game Theory Abstract. With the global climate continues warming, carbon emissions become the global focus. How to design the contract of low-carbon supply chain is an important research direction. Our goal in this paper is to construct supply chain decision model under carbon tax. And we build the demand distribution function including consumer characters which is more in line with the reality of the actual retailer operations. Through numerical analysis using Matlab software ， we find that carbon emissions allocation coefficient does not affect the optimal profits of suppliers and retailer under wholesale price contract; Supply chain enterprise could gain more profit through the carbon emissions collaborative, choosing reasonable carbon emissions levels. Introduction China has promised that the per unit GDP carbon dioxide emissions by 2020 compared to 2005 decreased 40% -45%. For enterprises, it is urgent to reduction the carbon emission. In this paper, we consider the behavior of consumers, using the method of game theory to study the corporate carbon reducti