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City life Google What do you know about google? What kind of reputation does it possess? What is google’s attitude towards some controversial topics in China? In just ten short years, Google has become the dominant name in Internet search engines. The company boasts 108 million unique visitors each month. The brainchild某人的发明或主意of two computer science students from Stanford University, its tempting to think there is a complex logarithm复对数driving Google’s rapid brand penetration. But marketing director Andy Berndt says it is actually very simple. ???? It’s really about, en, making really interesting things that people are so taken by that they tell their friends which is, you know, fairly primal. It’s, it’s not that sophisticated. The marketing strategy may not be sophisticated, but their products are. While search is what catapulted Google to the top, the company has expanded into maps, mail and video with its purchase of YouTube. Each new business venture is driven by the same basic mission. ??? Our role actually is to help. I mean, at the end of word, at the end of day that’s / the word I think that sums up my impression of this brand is to help. So whatever people out there are trying to do, or could do or find difficulty doing. so?whether theyre starting?a business, and they?use Adwords, whether they have an interest, then they use Adsense, whether they wanna find some place on a map, whether they wanna make a document, whatever they wanna do, we help make tools it , let them do that. That obsessive focus on the end user is what has helped Google maintain a strong identity as it rapidly expands. It‘s also generated生成, 产生good will among consumers. The company has a reputation of being fun, creative and to a certain extent, anti-establishment反对正流派的. They don’t run TV or print ads for fear of being arrogant, but as their?rich expands, analysts say the company could experience a backlash强烈反应, 后冲. ??? A lot of the technologies they are delivering, in or c