Unit1《AdvertisingTask》课件（译林版必修4）.ppt

Unit 1 Advertising Task Writing an advertisement * * listen for fractions, decimals, percentages and descriptions of statistics. 小数 分数 统计 Skill building 1: listening for statistics and descriptions ? 2/3 4/7 0.45 9.85 58% 36.36% one half two thirds four/sevenths zero/ fought point four five nine point eight five fifty-eight per cent thirty-six point three six How to read fractions, decimals and percentages? How to describe an increase, a decrease, no change,trends, a range, an average, and a limit? an increase There was an increase of 56 per cent. The price has gone up by 9 per cent. a decrease There was a decrease of 36 per cent. The figure / amount / rate decreased/ fell by 21 percent. How to describe an increase, a decrease, no change, trends, a range, an average, and a limit? no change There was no change. The figure / amount / rate remained/ stayed the same. a range The sales figures vary between 30 and 40 / from 35 to 50 percent. an average The average age was 56. a limit The maximum price reached ＄67. The figures fell to their lowest level. Listen to the tape and do the exercises on page 12. Answers 1.1,200 1,300 2.285% 65% 3. 50%-60% 75.5% 4. 23.4% 11.5% 24.5% 13.6% 5. 9,000 3,0000 Step 1 completing a bar chart Listen to an announcement made by the director of a company and complete a bar chart for future reference. After that ,complete part of bar chart in Part A on page 13. Step 2 Pair work Read the memo from the director in Part B on page 13. What is it about? Repackaging of the Chocolate bar Skills building 2; stating opinions and giving supporting reasons Do you think packaging is important for a product? I think/ It seems to me/ To me/ In my opinion/ I don’t believe that packaging is important. Why or why not? B ecause packaging can add value to a produ