U1AdvertisingLanguagepoints课件（牛津版必修4）.ppt

Unit 1 Advertising;(一)根据首字母提示及英文释义写出单词 1． : to behave in a dishonest way in order to win or to get an advantage, especially in a competition, game, or examination 2． : good at doing something, especially something that needs special ability or training 3． : not guilty of a crime 4． : to make an illness or medical condition go away 5． : series of actions to accomplish a purpose;6． : an opinion that you express about someone or something 7． : to help something to happen or develop 8． : to ask for information or advice from someone because it is their job to know something 9． : something that you do to deceive sb.or to annoy sb.as a joke 10． : to try to plan or achieve sth.;(二)根据所给词性和汉语意思写出单词 11． adj.心理的；思想的 12． adj. adv.全国范围的(地)，全国性的(地) 13． n．理解力，领悟能力；理解练习 14． vt. vi.做广告，宣传→ n．广 告；广告宣传→ n. 做广告；广告活动；广 告业 15． vt.说服，使信服→ adj.有说服力 的 16． n．气息；呼吸→ v．呼吸;17． adj.高兴，满意；乐于(做某事) → adj.令人愉快的 18． vt.欺骗，愚弄 n．傻瓜→ adj. 愚蠢的 19． vt. vi. 使受益；得益于 n．益处；救济 金；奖金→ adj. 有益的 20． n．智力，才智；情报 → adj.有智慧的;persuade vt.说服，劝说；使信服，使相信 (一)背诵佳句培养语感 (教材原句)　An advertisement uses words and pictures to persuade people to buy a product or service, or to believe in an idea. 广告利用语言和图片来劝说人们购买某种产品或服务或者是相信某种理念。 (鲜活例句)Dont let some advertisements persuade you into buying things you dont really want. 不要让一些广告诱导你去买些你并不真正需要的东西。;(二)归纳拓展全析考点 persuade sb.to do sth. persuade o doing sth.;①The US tried to persuade China to reduce its oil imports from Iran, but was refused. 美国试图