Analysis of Small and Medium―sized Enterprises’ E―commerce Development Status in China in the New.docVIP

Analysis of Small and Medium―sized Enterprises’ E―commerce Development Status in China in the New 　　[a]Northeast Petroleum University at Qinhuangdao， Qinhuangdao， China. 　　[b]Environmental Management College of China 　　*Corresponding author 　　Received 7 November 2014； accepted 22 January 2015 　　Published online 26 February 2015 　　Abstract 　　E-commerce has become a new operation model in the new economy ear and the growth point of national economy. Since 1990s， e-commerce has risen and developed rapidly in the entire world， and been changing the original economic pattern as well as the original operation model and economic level. E-commerce has facilitated the development of new economy and become the prerequisite for economic globalization， made e-commerce an important symbol of economic globalization and promoted sustainable development of social economy. Small and medium-sized enterprises （SMEs） play a proactive role in China’s economic development. E-commerce can not only reduce operation cost and enhance economic benefits of small and medium-sized enterprises but also provide them with opportunities for competing with large enterprise and wider market space. However， they inevitably encounter varied barriers in the process. This paper proposed some solutions for problems existing in the development of small and medium-sized enterprises in the hope of making small and medium-sized enterprises further conduct e-commerce in a scientific and reasonable way in the new economy era. 　　Key words： New economy era； Small and medium-sized enterprises； E-Commerce； Status analysis 　　1. INFLUENCES AND FUNCTIONS OF E-COMMERCE IN OPERATION MANAGEMENT OF SMALL AND MEDIUM-SIZED ENTERPRISES 　　1.1 E-commerce Is an Important Means of Helping Small and Medium-sized Enterprises Get Rid of Dilemma 　　The key to small and medium-sized enterprises’ survival in e-commerce lies in whether they can break away from the embarrassing status in the logistics link or not. The solut