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Best Student paper AOM2006Best Student paper AOM2006.doc

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Best Student paper AOM2006Best Student paper AOM2006

A Framework for Quality Management Practices in Strategic Alliances Abstract This paper is about the role of Quality Management (QM) practices on the success of strategic alliances. The proposed model employs a relational view of inter-organizational competitive advantage, which attempts to address the concept of quality management in strategic alliances and networks. While previous research on quality management has been focused on the implementation of quality management within a firm, by extending the concept of quality management to strategic alliances this paper takes a new approach toward quality management implementation outside the traditional view toward quality. Trust and co-operative learning have emerged as critical factors that affect the success of strategic alliances. The proposed model, while integrates elements of quality management and strategic alliances, determines alliance success and alliance satisfaction as the outcomes of strategic alliances. Several propositions have been developed to address the relationship between different constructs in the model. The effect of trust and co-operative learning on alliance performance has been discussed, and key areas for research have been identified. Key Words: Quality Management, Trust, Learning, Inter-organizational Strategy I. INTRODUCTION Quality Management (QM) has been recognized as a comprehensive management paradigm for enhancing organizational performance and competitiveness. Kanji regarded quality management as “the second industrial revolution.” (1990: 4). Empirical research shows that quality management practices affect firm performance and competitiveness (Das et al., 2000, Douglas and Judge, 2001; Kaynak, 2003). The importance of QM in management research was first addressed in a special issue of Academy of Management Review (Vol.19, Issue 3, 1994, Special Issue, “Total Quality”). While quality management and its underlying assumptions about organizations may be different from other