BEC第三辑test3真题(试题仅阅读部分)及参考答案BEC第三辑test3真题(试题仅阅读部分)及参考答案.docVIP

这是我根据文库里的一份资料单独整理出来的BEC第三辑TEST3，可能又不完整及缺漏之处，望大家能够理解。谢谢! PART 1 1 This businessman has successfully targeted a different group of consumers. 2 With careful forward planning, this businessman is helping the company survive a difficult period. 3 The company is now more open to change because of this businessmans way of thinking. 4 This businessman has made and implemented certain decisions despite opposition to them. 5 This businessman has achieved some success by misleading people about his intentions. 6 The abilities of this businessman were previously doubted by the company that employs him. 7 This businessman is admired for his ability to manage a number of business interests. Businessman of the Year Award A :James King: Chief Executive of Fentons Finance King was nominated for the quality of his leadership, with the judges claiming that the Fentons Finance boss is almost revered by his team. He is credited with reinventing Fentons Finance - revitalising its culture of inflexibility, removing outdated pre-merger barriers and playing a brilliant tactical game. He led everyone to believe he was opposed to large mergers and then jumped on the Westcombe Bank opportunity at just the right moment. History will be the judge, but for now the markets consider King to be a star. B Keith Nash: Chief Executive of Hamleys Supermarkets Nash took over as CEO when Hamleys systems and distribution were out of date and the brand badly needed freshening up. He began refocusing the brand at the higher quality end of the food market and launched several own-brand initiatives for the health conscious. As a result, the share price has gone up nearly 80 per cent. This should be extremely satisfying for Nash, who had left the retailer in 1986, disappointed after failing to secure the top job. C Jorge Marquez: Chairman of the Kenwick Group Marquez was a popular choice for his achievements at Kenwick. The judges say he has been courageous in pushing through the