UK Creative Industry and Opportunity for China.ppt

Dr. Lucy Lu Associate Professor, Innovation Management Plymouth Business School Plymouth University The key sectors include: Creative Services; Design; Publishing; Television; Fashion; Architecture; Creative Media; Creative Product; Advertising; Animation; Film, Performing Arts; Digital media; Computer Games, kids are not afraid of being wrong, it does not mean being wrong is equal to creative, but at least they are trying something that they dont know. UK Culture and Creative Industry and Opportunities for China Culture Industry and Creative Industry UK Creative Industry Opportunities for YOU How to change and be creative? Culture Industry Vs Creative Industry China: The creative industry was regarded as part of the cultural industry. the classifications of subsectors are controversial as well. According to National Statistic Bureau, cultural industries are classified into three main sectors of: 1. Press, media and publishing, 2. TV, film and radio,3. The arts. Culture Industry and Creative Industry UK The UK is known internationally for the presentation of professional performance, including theatre, stand-up comedy, live literature, musicals, opera, classical music, dance and ballet, hip-hop, street performances. The Key sectors include: Creative Service; Design; Publishing; Television; Fashion; Architecture; Creative Media; Creative Product; Advertising; Animation; Film; Performing Arts; Digital Media, Computer Games. Key Facts of UK Creative Industry As a percentage, UK has the largest creativity sector in the world; UK is the third biggest market for music in the world; UK is the world leader in terms of the world digital broadcasting and the development of broadcasting technology; Some of the worlds most recognizable building / architects are designed by UK architects ;