电视剧在藏汉文化交流间的桥梁作用研究.pdfVIP

摘 要 电视剧作为一个沟通藏汉文化的平台，使得在各个文化在电视剧中都得到 了传播，本研究从电视剧入手探讨藏汉文化之间交流的现状，为电视剧桥梁作 用提供研究背景。内地和西藏社会经济发展水平的不平衡，造成了两种文化交 流上不平衡现象，文化个体之间的缺乏交流，使得藏汉文化交流出现了缺失点。 针对这些缺失点研究从不同角度入手，对电视剧作了三种不同类型划分，从不 同文化传播方向上着手，具体罗列了他们各自所承担的文化交流作用。研究还 基于藏族受众，进行了深入访谈，从藏族视角对电视剧传播进行了解读，并通 过这些受众视角的研究，解读了其各自所带有的文化传播功能，从而发现在文 化传播领域所具有的功能和需要解决的问题。 由于藏汉两种文化所具有的趋同价值观，使得电视剧在两种文化交流间具 有了天然的优势，人们很容易能够理解电视剧所传达的内容。在此基础上研究 提出了藏族文化利用本土资源，发挥自身接近性优势进行文化资源的深度开发， 提出了电视剧加强藏汉文化交流间桥梁作用的对策。 关键词：电视剧；藏汉文化；趋同价值观；本土资源 Abstract TV series, as a platform for Tibetan and Han Chinese cultural exchange, disseminates cultures of all kinds in its episodes. From the perspective of TV series, the present study investigates the current situation of Tibetan and Han Chinese cultural exchange, which is also the context of the present study. The uneven development between Tibet and the inland of China leads to unbalanced exchange of the two cultures. The lack of exchange between individuals from the two cultures leads to some missing points in Tibetan and Han Chinese cultural exchange. Aiming at the missing points, the present study classifies TV series into three types and studies the role that each of them assumes in the cultural exchange. Besides, the present study conducts in-depth interviews with the Tibetan audience. Based of those in-depth interviews and from a Tibetan perspective, the study analyses the cultural communication functions and problems to be solved of TV series of each type. As a result of the value convergence between the Tibetan and Han Chinese cultures, TV series has a natural advantage in cultural exchange as people can easily understand the content conveyed by TV series. On this basis, the study puts forward suggestions on strengthening the c