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可编辑文档：澳大利亚电子商务行业市场前景及投资研究报告-外文版培训课件2024.7，temu.pptx

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DIGITALTRENDSE-commerceinAustralia

CHAPTER01Overview

Revenueofthee-commercemarketinAustraliafrom2020to2029(inbillionU.S.dollars)Revenueofthee-commerceindustryinAustralia2020-202970605058.0355.652.2747.6442.2240302010037.136.5333.4732.9827.320202021202220232024202520262027202820293Description:TherevenueintheE-commercemarketinAustraliawasforecasttocontinuouslyincreasebetween2024and2029byintotal20.9billionU.S.dollars(+56.33percent).Aftertheseventhconsecutiveincreasingyear,theindicatorisestimatedtoreach58.03billionU.S.dollarsandthereforeanewpeakin2029.ReadmoreNote(s):Australia;2020to2029Source(s):

Revenuegrowthinthee-commercemarketinAustraliafrom2020to2029E-commercerevenuegrowthrateAustralia2020-20290.4%35.72%33.82%0.35%0.3%0.25%0.2%13.82%0.15%0.1%12.83%10.82%9.74%6.36%4.37%20290.05%0%1.48%2023-0.05%-0.1%-0.15%-9.71%202220202021202420252026202720284Description:Australiase-commercemarketgrowthratesoaredin2020and2021amidthepandemic,asin-storeshoppingbecamehighlyrestricted.?In2022,e-commercerevenuefellby9.7percentacrossthecountry,duetomanyconsumersreturningtotheirin-storeshoppinghabits.In2024,themarketisexpectedtoseeapositiveincreaseof10.82percent.ReadmoreNote(s):2020to2029Source(s):MarketInsights

Numberofe-commerceusersinAustraliafrom2020to2029(inmillions)Usersinthee-commercemarketAustralia20201421.6720.6119.45201510518.2917.0815.8714.5913.0111.78020202021202220232024202520262027202820295Description:ThenumberofusersinAustraliase-commercemarketwasforecasttocontinuouslyincreasebetween2024and2029,byintotal6.1millionusers.By2029,over23millionusersareestimatedtobeactiveinthecountryse-commercemarket.ReadmoreNote(s):2020to2029Source(s):MarketInsights

TotalspendingongoodssoldinAustraliafrom2018to2023,bymodeofpurchase(inbillionAustraliandoll