英文版-企业文化.pptVIP

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The essential part of CorporateCorporate Culture 英文版-企业文化全文共10页,当前为第1页。 The Concept of Corporate Culture The corporate culture is also known as the organizational culture of an organization by the values??, beliefs, rituals, symbols, ways of doing things such as the composition of its unique cultural image. 英文版-企业文化全文共10页,当前为第2页。 Elements of Corporate Culture Deal and Kennedy thought that corporate culture was an overview of the theoretical system for the five elements, namely, business environment, values, heroes, cultural ceremonies and cultural network. 英文版-企业文化全文共10页,当前为第3页。 Characteristics of corporate culture can be summarized as: unique, universal, and plasticity.Characteristics of Corporate Culture英文版-企业文化全文共10页,当前为第4页。 The Contents of The Corporate Culture According to the definition of corporate culture, its content is very broad, but the most important include the following: business philosophy, values??, entrepreneurship, business ethics, sense of community, corporate image, enterprise system, culture, structure, corporate mission.英文版-企业文化全文共10页,当前为第5页。 Deal and Kennedy corporate culture is divided into four types: the strongman culture, Work hard to enjoy culture , enjoy the play culture, tackling culture, process and culture. The Type of Corporate Culture 英文版-企业文化全文共10页,当前为第6页。 1. the strongman culture, This culture encourages internal competition and innovation, encourages risk-taking. 2. Work hard to enjoy culture ,This culture to both work and play, and encouraging employees to complete a less risky job. 3. Bet-type culture, It has features in a detailed analysis based on the desperate. 4. Process-type culture. This culture, focusing on how to do basic work feedback, employees are difficult to measure the work they do.英文版-企业文化全文共10页,当前为第7页。 Function of corporate culture is divided into the guiding function and constraint functions. The Function of Corporate Culture英文版-企业文化全文共10页,当前为第8页。 1.Guidi

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