业务计划模板Business-Plan-Template.docxVIP

PAGE 14 | Page Business Plan H@C H@C H@C FLASK Bangsar,Kuala Lumpur Business Phone: 03-7960 3516 Business Email: www.H@C wellness@ Website URL: www.H@C Social Media: H@C(Instagram and Facebook) Date: 03.12.2018 Table of Contents TOC \o 1-3 \h \z \u Table of Contents 1 Executive Summary 2 Business Overview 3 Company information 3 Vision Mission Statement 3 Core Values 3 Business Goals 3 Ownership Structure 3 Product(s) / Service(s) Description 4 Product(s) / Service(s) Idea 4 Problem Solved By Product(s) / Service(s) 4 Unique Selling Proposition 4 Target Customers 4 Marketing Plan 5 Market Industry 5 SWOT Analysis 5 Pricing Strategy 5 Promotional Strategies 6 Operational Plan 7 Distribution Channel / Platform 7 Product(s) / Service(s) Development 7 Human Resource Management 8 Owner(s) and Key Employees 8 Organization Chart 8 Financial Plan 9 Projected Income Statement 9 Projected Cash Flow Statement 9 Projected Balance Sheet 10 Appendix 11-13 Executive Summary H @ C (Hot @ Cold) flask is determined to become a daily necessity for healthy life style, a place to dream of as you try to escape the daily stresses of life by having your favourite drink in selected tempreture all in one. With the growing demand for high-quality thermos flask and great service, H@C will capitalize on its proximity to the University of Malaya campus to build a core group of repeat customers. H@C will offer its customers the best prepared thermos flask in the area that will be complimented with instant coffee or tea packets as well as free ice cubes that its patrons can have their drink to enjoy their visit. H@C uses a system that is new to the beverage and food service industry to provide hot and cold beverages in a convenient and time-efficient way One of the most attractive aspects is that the business is projected to attain a strong cash position and achieve profitability in the first year of operat