韩国体育经纪人发展现状及对策研究-体育学专业论文.docxVIP

韩国体育经纪人发展现状及对策研究 韩国体育经纪人发展现状及对策研究 万方数据 万方数据 industry in the aspects of recruiting of athletes, transfer of athletes to other teams, and exports to foreign countries, it is not still institutionalized by legislation of the government let alone adequate regulation by local governments. Due to such circumstances, the role and the value of the sports agent is not represented accordingly. This study has utilized documental information and interviews as major materials to approach the purpose of the study, and has researched the example practices, in detail, of the sports agent systems in several countries as well as the example practices of the sports agent in Korea. In addition, this study has intensively discussed the course of development courses, current circumstances, issues and responding measures for the sports agents both in the advanced countries, such as the U.S. and Europe, and Korea. Furthermore, from the macro point of view, this study has reviewed theories regarding the sports agent, issues and constraining factors arising from the development course of the sports agent, necessity for institutionalization of the sports agent, importance of agency for sports broadcasting rights, knowledge and qualification of the sports agent for rendering of quality service, knowhow for attracting sponsors, factors affecting athlete’s value, and indexes regarding valuation of athletes. On the basis of the above discussions, the ideal direction in the development of the sports agent in Korea has been suggested and corresponding measures for the relevant institutionalization has been proposed. I hope this study should contribute to the solid development of the sports agent in China and the exchange in sports between Korea and China. Lastly, this study has proposed the direction of the sports agent system of China. Key words：Korea；sports agent；current circumstances；corresponding measures 论文随机验证编号：BT545918335957 VI 目录 1 前言 HYPERLINK \l _bookmark0 - 4 - 1.1 选题依据 HYPERLINK \l _