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Business Communication Dr. Meltem Yaman 2003 Objective of the Course understanding the importance and the difference of Business Communication To increase Listening Speaking Writing effectiveness in business communication. Basic Communication Model Speaker encoding message decoding listener in successfull communication sent =received 3 V of Communication Verbal:What you say:the message Vocal: How you say: music of your voice Visual: How you seemwho are you Most powerful element of communication is: Visual ! Give importance to visual self, as much as the knowledge and experience. Common Problem Areas Sending: Lack of gestures, tone of voice, ambigious words !: Convey the importance of the message. Environment: Noise.Physical obstacles, inadequency of the channels, Receiving: Misinterpretion of any word or behaviour, perceptual filter which reflect all our past experinces and learning Problems in Sending using technical words for communication to nontechnical people forgetting that the visual and vocal elements are the most important, words less. Ignoring the situation, expectencies and interests of the listener according to their expertise. Noise in the environment Noise creates distortions of the message and prevents it from being understoood the way was intended Noises may be ringing telephones, honking horns, messy, chaotic surroundings etc. Time, inapropriate time may be an obstacle to give message clearly.Friday afternoon is not proper for a heavy meeting. Perception Problems Listeners ability to understand. Lack of attention, inattentive or bored listeners Emotional state, stress, fear, anxiety, anger, Financial pressures Prejudgements Be sure that the receiver is “on” The importance difference of business communication Time is moneytime has a cost Time is limited with project D/L,workhours Businesspeople are not our family or friends Business is not a game or joke but serious It is a half-diplomatic environment We may need any person in
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