17 广告的翻译.pptVIP

Intel Inside. 一颗奔腾的“芯”。 Though your life is busy, Long Card makes it easy. 衣食住行，有龙卡则灵. A professional portrait isn’t expensive. It’s priceless. 品质专业、价格低廉、价值无限。 Cleans your breath while it cleans your teeth. (Colgate牙膏) 牙齿洁净，口气清新。 Winston tastes good - like a cigarette should. (Winston Cigarettes) 云丝顿，好烟的味道。 Id walked a mile for a camel. (Camel Cigarettes) 为了买一包骆驼香烟，我走了一英里。 Timex takes a licking and keeps on ticking. (Timex watches) 天美时手表，不怕打击，滴答继续。 Pepsi-Cola hits the spot, Twelve full ounces, that’s a lot, Twice as much for a nickel, too, Pepsi-Cola is the drink for you. 百事可乐讲较真， 质保优来量保份， 若是经常饮此品， 身强体壮病无根。 10. 夸张 Hyperbole[haip?:b?li] Making a big world smaller. 我们把世界变小了。 You name it, we’ve got it. 凡是你所提到的或是想买的，我们都有。 The only thing we didnt improve was the road. 万事俱备，只看路况。 11. 对比 contrast Five feet nine inches in his socks. Ten feet tall in his shoes.(锐步运动鞋 ) 光脚身高五英尺九英寸。 穿上锐步身高10英尺。 No business too small, no problem too big. 没有不做的小生意，没有解决不了的大问题。 Diet cares more than the doctor. 药补不如食补。 12. 类比 Analogy Sailing depends on the direction of the wind, Victory depends on courage, Timing depends on OMEGA. (手表广告) 航海要靠风向， 胜利要靠勇气， 记时要靠OMEGA手表。 Extra Taste .Not Extra Calories. 额外的口味，并无额外的热量。 四字结构的运用 Great time, Great taste. (McDonald’s) 美好时光，美味共享. Once had，never mad． 一旦拥有，别无所求。 we lead．others copy．(理光复印机) 我们领先，他人仿效。 Intelligence everywhere. 智慧演绎，无处不在。（摩托罗拉手机） Share moments. Share life. 分享此刻。分享生命。 When you’re sipping Lipton, you’re sipping something special. 饮立顿红茶,品独到风味。 What it’s like to be small but good. 麻雀虽小,五脏俱全。 Small?in?dimensions,?rich?in?affections. 方寸之间,深情无限。 Compact and Impact. 体积虽小，颇具功效。 Let the rainbow in the sky, Send his twin brother to you ----To keep your spirit high. 天上彩虹，人间长虹。 The instrument of the immortals. 精工细作，浑然天成。 Elegance is an attitude. 优雅态度，真我性格。 (Longines) 广告的翻译Translation of Ads Session 15 广告的类别 Categories of Ads 商品广告（product advertisement） 服务广告（service advertisement） 公司广告（corporation advertisement） 公益广告（public-welfare advert