[英语学习]InternationalEtiquette.ppt

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * Avoid giving any gift with a company logo. The Japanese view such gifts, regardless of the actual quality, as cheap promotional giveaways and an excuse for corporate advertising. Subtle is better. Remember, the Japanese view the number of four as unlucky, so never present anyone with a set of four of anything. Gift giving is so ingrained in the culture that even extravagant gifts are never viewed as bribes. Bribes tend to take the form of services provided, rather than cash or material goods.  Refusing Gifts It is important to distinguish between a proper gift of appreciation or respect, and a bribe masquerading as a gift. In American culture, it is perfectly acceptable to refuse a gift and, under certain circumstances, it is even mandatory. A Western executive is more likely to return a gift to a giver because it is considered too extravagant or might be misconstrued as a bribe. Frequently in North American and European cultures, company policy states that an employee, regardless of rank, is not allowed to receive a gift of any size. As a courtesy to international colleagues, most companies and company executive will mention this up front to avoid any embarrassment to the giver. Refusing a gift in most Asian cultures is a tricky dance and runs a real risk of insulting and frustrating the giver if they are the host. If at all possible, accept it, even if you don’t personally keep the gift but instead pass it onto a charity. Refusing a gift shows a lack of cultural sensitivity. 11. Business Entertaining 商业应酬 Why Entertain? You might wonder why business entertaining is so important. The truth is business entertaining is a great way to improve business relationships and pursue additional business and professional opportunities. Entertaining is an important tool of busi