[英语学习]英文函电 5 还盘.pptVIP

Counteroffer还盘 Learning objectives Counteroffer Three counteroffer letters with different purposes Phrases, terms and expressions we can use when we compose a counteroffer letter How to decline a counteroffer Exercises A counteroffer is virtually a partial rejection of the original offer and also a counter proposal initiated by the buyer or the offeree. The buyer may show disagreement to the price, or packing, or shipment and state his own terms instead. Such alterations, no matter how slight they may appear to be, signify that business has to be negotiated on the renewed basis. The original offerer or the seller now becomes the offeree and he has the full right of acceptance or refusal. In the latter case, he may make another counter offer of his own. This process can go on for many a round till business is finalized or called off. In making a counter offer, one has to state the terms most explicitly and use words very carefully so as to avoid ambiguity or misunderstanding, the same way as one usually does in making an offer. Counteroffer: The buyer’s partial rejection of the original offer The buyer’s counter proposal Disagreement of the price, packing, shipment or anything that does not satisfy your needs Principles: State the terms explicitly Use the words carefully to avoid ambiguity or misunderstanding Dialogue A (=the buyer): Compared with other corporations, I find your price for item No. A117 is on the high side . B (=the seller): Are you sure they’re the same? This latest design of cashmere  sweater is so marketable  that some factories may initiate it . A: I can’t deny what you’ve said. But your price is too high. It’s hard for me to accept your price. B: Okay, I can consider making  some concessions . A: I should say a reduction of at least 15% would help. B: Sorry, that’s out of the question . We are able to bring down our price at most by 5%. A: 5%? It’s still a high price. B: Mr. Black, haven’t you noticed that the cost of product has risen a great