Comparative Strategy Process Research a methodological approach资料.pdfVIP

Diskussionspapier Comparative Strategy Process Research: A Methodological Approach Sascha L. Schmidt Nr. 53 - July 2005 Universität St. Gallen Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften Comparative strategy process research: A methodological approach Von Sascha L. Schmidt Abstract Today, there is no generally accepted concept for the comparative empirical exploration of strat- egy processes. The paper proposes a methodological approach that combines a number of estab- lished research methods. The six-step approach enables the researcher to identify turning points in strategic change processes from the outside-in as well as allowing him to increase the effec- tiveness of interviews with key organizational informants. It is illustrated based on an analysis of Ciba’s and Sandoz’s strategy processes prior to their Novartis megamerger. Introduction 1 2 3 The increasing number of academic publications , spec