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communication cross cultrure 甘静
Communication between Cultures
Module syllabus
Unit Name: Communication between Cultures
Unit Code:Credits: 2
Unit description
With the increasing number of intercultural corporations and the internationalization of the economy, intercultural business communication continues to become more important. Government leaders, educators, and businesspersons agree that internationalizing the curriculum is important to maintaining the competitive position of the United States in the world economy. Since all international activity involves communication, students need knowledge of intercultural business communication to prepare them for upward mobility and promotion in tomorrow’s culturally diverse domestic and international environments. Contents Topics selected for Intercultural Business Communication were those considered important or essential by three Delphi panels of experts: international employees of multinational corporations, college professors who teach intercultural communication, and members of the Academy of International Business.
The topics include the following: The nature of intercultural communication,Universal systems, Contrasting cultural values, Cultural shock, Language, Oral and nonverbal communication patterns , Written communication patterns , Global etiquette , Business and social customs , Intercultural negotiation process, Intercultural negotiation components, Laws affecting international business and travel ,Each chapter contains objectives, terms, questions and cases for discussion, and activities.
Pre-requisite units and assumed knowledge
None
Learning outcomes
Learning outcome 1
How to understand the key definitions:Communication, Culture, Intercultural Communication,?Intercultural Business Communication, a. Understand Chinese Business Culture in Foreigner’s eyes.
ASSESSMENT CRITERIA:
Explain the nature of communication,culture,intercultural communication, intercultural business communication.
Understand the nature of the di
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