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;Executive summary;;Cognitive computing;Cognitive computing is a new generation of computing;;Competitive advantage;8;And cognitive computing enables and supports a new, deeper type of business decision making;;Successful banks tend to have stronger capabilities in customer engagement, discovery of new ideas, and decision-making;As a consequence, banking executives are already planning major investments in cognitive technologies;Cognitive computing is already enabling early adopters to exploit new opportunities – much more is possible;Cognitive can be easily applied to many functional areas of the bank;A leading financial services group in Asia helps relationship managers in providing higher quality, bespoke investment advice to customers;A large European bank uses cognitive to gain insights into institutional client behavior to predict future transactions;One of the world’s largest banks employ cognitive to help mass market customers at call centers select higher value investments;Banks will provide better financial advice more widely through cognitive, with minimal human intervention (automatic-advisors);Banks will use cognitive to provide better portfolio management online;Cognitive enables banks to calculate market risk with more precision;Banks use cognitive to better manage credit risk on loans and money market instruments;Banks can use cognitive computing to identify complex early-stage fraud through context-based research;Banks can use cognitive to reduce operational risk through proactive data analysis and better optimization of operational processes;Banks can use cognitive to manage debt collections and better monitor collateralized assets;Banks can use cognitive to identify and monitor risks associated with securitization processes;Financial markets participants are looking to radically transform their front-to-back processes through cognitive;Banks can use cognitive to drive revenue and accelerate pre-trade processes around complex structured deals;Bank
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