static and dynamic user portraits静态和动态用户画像.pdfVIP

Hindawi Publishing Corporation Advances in Human-Computer Interaction Volume 2012, Article ID 123725, 16 pages doi:10.1155/2012/123725 Research Article Static and Dynamic User Portraits Ko-Hsun Huang,1, 2 Yi-Shin Deng,3 and Ming-Chuen Chuang1 1 Institute of Applied Arts, National Chiao-Tung University, 1001 University Road, Hsinchu 300, Taiwan 2 Madeira Interactive Technologies Institute, Caminho da Penteada, 9020-105 Funchal, Portugal 3 Institute of Creative Industrial Design, National Cheng Kung University, 1 University Road, Tainan City 701, Taiwan Correspondence should be addressed to Ko-Hsun Huang, kohsun.huang@ Received 18 May 2012; Revised 12 September 2012; Accepted 13 October 2012 Academic Editor: Bill Kapralos Copyright © 2012 Ko-Hsun Huang et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. User modeling and profiling has been used to evaluate systems and predict user behaviors for a considerable time. Models and profiles are generally constructed based on studies of users’ behavior patterns, cognitive characteristics, or demographic data and provide an efficient way to present users’ preferences and interests. However, such modeling focuses on users’ interactions with a system and cannot support complicated social interaction, which is the emerging focus of serious games, educational hypermedia systems, experience, and service design. On the other hand, personas are used to portray and represent different groups and types of users and help designers propose suitable solutions in iterative design processes. However, clear guidelines and research approaches for developing use