如何选择符合自己企业产品特点的电子商务平台推广（How to choose the promotion of e-commerce platform product in accordance with the characteristics of their own enterprises）.docVIP

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如何选择符合自己企业产品特点的电子商务平台推广（How to choose the promotion of e-commerce platform product in accordance with the characteristics of their own enterprises）.doc

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如何选择符合自己企业产品特点的电子商务平台推广（How to choose the promotion of e-commerce platform product in accordance with the characteristics of their own enterprises）

如何选择符合自己企业产品特点的电子商务平台推广（How to choose the promotion of e-commerce platform product in accordance with the characteristics of their own enterprises） 1, combined with their product characteristics, select integrated BTOB website or vertical class BTOB For overseas promotion of small and medium enterprises, the first to combine their own product features, consideration should choose comprehensive BTOB site or vertical BTOB (industry website), such as the daily light type, while the price of their products have comparative advantages, can choose the comprehensive BTOB website, such as Alibaba such as iron and steel products, such as chemical choose more in line with the overseas promotion industry website. For the 2 types of BTOB sites in the future development, I personally tend to industry websites, because the future development trend of the site is becoming more and more subdivision. 2, how to judge whether it is an excellent BTOB platform? Popularity, influence of e-commerce platform Lets start with a little test. Now you ask yourself, whats the highest mountain in the world? Im sure you must blurt out, Mount Qomolangma. But lets ask you now, whats the second highest peak in the world? Im sure many people cant tell. This principle is more evident on the internet. When a buyer chooses a BTOB website to find a supplier, he must choose the platform he knows best. The first is the choice of buyers most likely, if you are a foreign person, when choosing a platform, this platform is commonly mentioned, such as Alibaba, according to the rules of the Internet, to promote more investment, the greater the fame of the platform is usually the first choice of buyers and sellers the. Saturation and enterprise core competence analysis Enter an e-commerce platform, enter your enterprise keywords, see how many similar suppliers. If you jump out of a similar supplier page over 15 pages, this e-commerce platform for your industry has basically saturated. Secondly, select several simi