kappa的时尚cio（Kappas fashion CIO）.docVIP

kappa的时尚cio（Kappas fashion CIO） Wearing a new KAPPA red blazer and a dark purple T shirt, Gu walks out of a group of designer colleagues. As Beijing Dongxiang Sports Development Co. Ltd. (hereinafter referred to as the trends in the company information manager), although he says he does not understand fashion, but in a business like KAPPA fashion sports brand company around, he already knows how to put the color out of fashion in the limelight and not significant vulgar. In order to cope with this bright coat, he wore black jeans and high boots for water sports shoes. This made him look like most of the CIO behind the scenes, a bit more dazzling. KAPPA does not require employees to wear their own brand clothes, but for Gu Haolan, wearing such clothes has become a habit, I occasionally wear a formal dress will scare others.. KAPPA is a Italy based sports apparel brand, 2006 by China trends (Group) Limited access to the KAPPA brand in Chinese all rights of the mainland and Macao region through the acquisition of Beijing, its the trend of Sports Development Co. Ltd. in the mainland and Macao Chinese thus obtained the exclusive license. In 2008, China acquired the ownership of the KAPPA brand in Japan through the acquisition. Beginning in 2004, the trend of the company to create sports fashion differentiated brand strategy in the Chinese market began to vigorously promote. At that time, Chinas sports apparel market is the world of Nike and Adidas, and KAPPA products quickly opened the market with fashionable and dynamic styling. As a KAPPA brand operator in China, the company has grown at an annual rate of more than 150% since 2005, and even created four times a years sales in 2006. In 2008, China trend groups annual sales reached 3 billion 320 million yuan, an increase of 94.2%; net profit hit a record high of 1 billion 370 million yuan, an increase of 86.4%. Among them, KAPPA brand contributed 84.3% of the sales, and sales in 2008 increased by 70.3%, reaching 1 billio