主流财经媒体眼中的雅芳试点（AVON pilot in the eyes of mainstream financial media）.docVIP

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主流财经媒体眼中的雅芳试点（AVON pilot in the eyes of mainstream financial media）.doc

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主流财经媒体眼中的雅芳试点（AVON pilot in the eyes of mainstream financial media）

主流财经媒体眼中的雅芳试点（AVON pilot in the eyes of mainstream financial media） In China related direct regulations brewing for a long time, but the date of promulgation of the unpredictable sensitive, AVON announced a high-profile get Chinas first direct pilot enterprise qualification and followed the news to the media storm dealer return filled with newspapers, speculation and debate, through these media reports we clearly visible future Chinese direct selling market will reach 300 billion yuan behind the direct prediction of tide is raging like a storm. The financial media as the current social media upstart, its direct marketing analysis of the report will undoubtedly affect even more. AVON pilot in the eyes of mainstream financial media Chinas direct selling industry stumbled along the way, after several storms, through pyramid schemes chaos, strictly prohibited, the transition and a series of changes. Perhaps no industry is as sensitive and mysterious as the direct selling business, and that may be the cause of much publicity. There is no denying the fact that for Chineses first direct pilot enterprises of AVONs high-profile access undoubtedly attracted numerous media attention, but in most of the media reports, the focus is mainly concentrated in the first approved to direct the pilot enterprises and not held more than 500 scale activities and recruit 3000 salespeople, but do not recruit students and civil servants and single level model to determine the proportion of funds not more than 25% and so on, most of these reports is more objective, but not necessarily. As some of the financial media from AVON became the first direct pilot enterprises will assume a single level direct selling mode will be determined, this reason is obviously insufficient; moreover some financial media speculated from the analysis of Chinese does not encourage enterprises to direct, multi shop business model which draw further apart and the whole world will follow the Direct Selling Company thus