企业成长的多元化之路(国外英语资料).docVIP

企业成长的多元化之路(国外英语资料) The diversified growth path of enterprise university network The way of enterprise growth can be varied. At the same time, the success model of enterprises can be used for reference and replicability in some aspects. A quest for the maximization of shareholder interests of the enterprise, specifically when and where to take what kind of development strategy, not only depends on the companys own situation, but also on the specific environment in which the enterprise in history, that economists often said that the path dependence, depends in part on the strategic vision of entrepreneurs at the same time. Diversity is one of the most popular words in modern Chinese entrepreneurs eyes, almost all the outstanding China enterprises are more or less with diversification efforts, the crisis and decline of almost all outstanding enterprises and the diversification strategy, the so-called into a diversified, defeated pluralism. The emergence of this phenomenon is not surprising, the purpose of doing business is nothing more than bigger and stronger, bigger and stronger way out only two kinds: either professional, or diversified. Diversification and specialization are likely to be successful, also has a successful precedent, GE and NOKIA are the worlds best companies, diversification is GE Road, NOKIA road is professional, but also from the diversification finally turned professional. In the investigation of Qingdao enterprises, we can realize the different characteristics of these enterprises have in common, but also the personality, in this thesis we only compare the diversification of enterprises to a certain extent, thus raises some views. The Haier group and the Hisense group, together with Qingdao, have all started in the appliance industry, and are born in the same old state-owned enterprises. Now they have developed into a large group of companies around the world. From the starting point of view, Haier and Hisense have started in the state-owned ent