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益力多策略书及创意设计(国外英文资料)
益力多策略书及创意设计(国外英文资料) A multi-advertising strategy solution with a multi-advertising strategy solution Preface preface preface preface yakult is Chinas first first first first ask probiotics probiotics probiotics probiotics,,,,, put forward a has a scientific scientific scientific scientific drink drink drink drink investigation and analysis, the domestic dairy market there is no real high-end brands, therefore, high-end market will become the inevitable choice for China market. Let yakult value-added yakult value-added let yakult value-added yakult appreciation,,,, get the maximum benefit guarantee to get maximum benefit security guarantee to get maximum benefit to the largest interests protection is our goal to achieve intermediate intermediate target is we want to achieve We do miss the preparation of promotional advice miss yakult each big supermarket stores sales consulting team members competitive products information seminars to consult professional newspapers, magazines, websites, etc Advertising and marketing communication goals successfully set up in 2007 healthy dairy industry benchmarking status products have high visibility and good reputation established yakult probiotic good brand image Yakult brand advertising and marketing communication strategy thinking framework yakult brand advertising and marketing communication strategy thinking framework yakult brand advertising and marketing communication strategy thinking framework yakult brand advertising and marketing communication strategy thinking framework market environment analysis of market environment analysis of market environment market competition analysis competition competition competition analysis consumer insight into consumer insight into consumer insight into consumer insight yakult yakult yakult yakult SWOTSWOTSWOTSWOT analysis analysis analysis of yakult brand placeholder chance yakult brand placeholder yakult brand placeholder chance yakult brand placeholder yakult brand adverti
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