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中国企业的内忧外患(国外英文资料)
中国企业的内忧外患(国外英文资料)
With the continuous extension of the financial crisis, trade protectionism and the rapid extension of Chinese, under the pressure of economy in beset with troubles internally and externally difficult.
Now from the following aspects to discuss:
1. tire
The US tyres case dispute just, Argentina and Tim frost snow. Argentina will refer to the practice of Brazil, originating in the automobile tire Chinese the anti-dumping investigation. This practice spread, Chinese tire exports in South America or gate will be closed. Brazil had decided, since September 9th, to 65, 70 from the Chinese imported two series 13 inch, 14 inch, 165, 175, 185 for the type of car tires a surcharge of $0.75 per kilogram, the implementation period of 5 years. In order to stimulate domestic consumption demand in Brazil, Brazil on the 65, 70 China suspended production two series 13 inch (models 165, 175, 185) passenger car tires for the implementation of the anti-dumping measures, suspended for a period of 6 months. Several tire enterprises worried, Brazil, Argentina and other South American countries have launched an attack on the Chinese tire, will lead to reduced into these emerging market space for profit. In the tires case, only this one dispute, will cause Chinas nearly 100 thousand workers unemployed, serious consequences, very worried.
2. color TV industry
In the case of export to Europe market setback, the domestic color TV manufacturers should actively explore emerging markets in Russia, Eastern Europe and Africa, to avoid vicious price competition export phenomenon, maintain the normal export order.
Konka international marketing department deputy general manager He Xiaohua said that domestic enterprises should expand the brand investment, rapid increase of technical development ability, strengthen the competitiveness of the brand, the implementation of differentiated marketing strategy.
The most fundamental is the Chinese TV companies can not always establish independe
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