国际商务管理期末5CSR与国际商务.ppt

* * * * * * * * * * * * * * * * * * * * 国际商务经济学 2016-2017-1 innocence, imagination, and purity SWEATSHOPS IN HAITI low wages:US$0.28/hour, $15-20/month Disney CEO：US$102,000/hour no tolerance for workers rights Poor working conditions workforce is comprised almost entirely of women and children Company fines: US$0.60 -35.00 … BUT the US Government can not take significant action because these operations are not on their soil MNCs Ethics and CSR in International Business Ethics and Social Responsibility Around the World Ethics Study of morality and standards of conduct Vital role of ethics in conduct of business Sarbanes-Oxley Act (2002) CEO and CFO are required to approve and declare all financial statements accurately Ensure transparency of all disclosures Make content appropriately accessible for audit and verification MNCs face difficulties because of differing standards between countries where they operate Corporate Social Responsibility Corporate social responsibility (CSR) Actions of a firm to benefit society beyond the requirements of the law and the direct interests of the firm E.g. Working conditions in factories and service centers Environmental impacts of corporate activities Products sourcing, marketing… Care about the communities /terms/c/corp-social-responsibility.asp * CSR – change of views Milton Friedman had argued for the ‘invisible hand’ of the market The business of business is to do business In his words in 1970, ‘the social responsibility of business’ is to ‘increase its profits’ To do something else is to be sidetracked, and nobody wins A ‘deadweight loss’ Other perspectives The ‘hand of regulation’ and ‘self-regulation’ perspective The intrinsic interest in doing good * CSR – change of views (cont.) According to Porter and Kramer (2002) ‘There is no inherent contradiction between improving competitive context and making a sincere commitment to bettering society’, p. 68. They further argue ‘Philanthropy can often be th