SectionB.pptunit13sectionb.pptVIP

Section B;1a. Look at the products, which slogan is right for it?;For the shiniest hair ever;Whiter than white;For that mysterious look;1b. Look at these slogans. Make a list of three products you like and three products you don’t like.;Taste its strong atmosphere of milk, just like silk fly around you. ;We do chicken right. (炸鸡);A diamond lasts forever.;PIZZA HUT HUT PIZZA ;Enjoy Coca-Cola.;Product I like;2a.Listen. Write “Yes” for the products they Like and “No” for the products they don’t like.;2b.Listen again. What do the people say about the Products? Draw lines to match.;2c. Groupwork ;3a. Read the passge and answer the questions: What’s the article about? Do you agree with it?;Advertising : pros and cons;3b. Complete this article using the information about two or more products in 2a and 2b.;3c. Look at the slogans in 1a on page 105. Write slogans for your favorite products.;Generation next.;Start ahead.;4. Pairwork ;A: I would love to make friends with the girl. B: Not, me. This poster makes me angry! A: I would love to see this movie. B: Not, me. This poster makes me terrified!;Language points;2. It’s true that some ads can be very useful. 一些广告的确很有用。 (1) It’s + adj. +that 其中it 是形式主语,代替that引导 的主语从句。如： It is strange that be had made a mistake. 真怪, 他竟做错了。 (2) useful adj. 有用的 useless adj. 无用的, 无价值的 e.g. a useful idea 有用的主意 　 a few useless suggestions 一些无价值的建议;3. For instance, they can help you to compare two different products so that you can buy the one you really need.　 他们能够帮你比较两种不同的产品,以至于你能买到 你真正需要的那个。 (1) for instance常用来引述证明论点或表明观点的范 例，可与for example互用。例如： He is very strong. For instance, he held up a huge stone easily yesterday. 他很强壮，比如他昨天轻而易举地举起了一块 大石头。;(2) compare　比较，对照 compare...with...　 把……与……相比 e.g. If we compare French schools with British schools, we will find many differences.