2013外文文献和翻译模板.docVIP

西安交通大学城市学院本科毕业设计（论文） 外文文献原文及译文 PAGE 12 PAGE 13 本科生毕业设计（论文） 外文原文及译文 所在系 管理系 学生姓名 XXXX 专 业 工商管理 班 级 工商X01班 学号 指导教师 XXXX 2013年6月 外文文献译文 The Evolution of the Culture of Enterprise Ervin Laszlo At the top echelons of contemporary business, managers are becoming concerned with the unsustainability of the way companies now operate. A transformation of basic business strategies appears more and more indicated. For such transformation to be effective, the culture of the enterprise--the goals it pursues and the vision of these goals entertained by managers and collaborators--needs to change. Consequently there is a growing questioning of the viability of the typical culture of todays enterprise, and a search for more functional and timely concepts for creating anew and more timely cultural pattern. The leading edge of the globally operating world of business is becoming keenly concerned with changes in todays social, economic, and ecologic environment. At the top echelons of management an intense search is under way for up-to-date modes of thinking and acting. It comes to the fore in the emphasis managers place on corporate strategy, corporate identity, corporate philosophy, even corporate ethics. An organizational revolution is underway, as managers seek to communicate their vision with their collaborators. The importance of communication among all branches and levels of the enterprise is becoming recognized. It is also recognized that the company can only function when people under-stand what goals management pursues, and what their own role is in the achievement of the goals. Enterprise culture The ongoing transformation of the enterprise culture is a positive factor in our changing and unpredictable world. It means that companies are becoming more sensitive to the changes that obtain in their environment, and more ready to respond to them. The new emphasis on mana