0133050866_vc MIS13_CH06_Case3_MarutiSuzuki.pdfVIP

Management Information Systems 13e KENNETH C. LAUDON AND JANE P. LAUDON CHAPTER 6 FOUNDATIONS OF BUSINESS INTELLIGENCE: DATABASES AND INFORMATION MANAGEMENT CASE 2 Maruti Suzuki Business Intelligence and Enterprise Databases VIDEO CASE Systems SUMMARY “For the past 25 years, Maruti Suzuki has been the industry leader in India’s passenger car market, the fastest growing in world. Since 1995, Maruti Suzuki has built its IT infrastructure on Oracle database and technologies including Oracle Real Application Clusters, Oracle Fusion Middleware Application Server and Weblogic. Maruti Suzuki has built its Enterprise Resource Planning (ERP) system on Oracle E-Business Suite and added Hyperion Enterprise to further enhance financial consolidation and reporting efficiency.” L= 5:30. URL /watch?v=aZWAzbRm-ms CASE Oracle Corporation is a database software company that specializes in developing and marketing enterprise software products. The company was co-founded in1977 by Larry Ellison, a Chicagoan with little formal training in databases but some practical experience working with the nonrelational databases of the period. Through organic growth and a number of high-profile acquisitions, Oracle enlarged its share of the software market. By 2013 Oracle ranked third on the list of largest software continued Chapter 6, Case 2 Maruti Suzuki Business Intelligence and Enterprise Databases 2 companies in the world, after Microsoft and IBM. It has a market capitalization of $166 billion, placing it in the top 20 IT fi