34BestPackageDesigns(34个好的包装设计-来自国外网站).pdf

FLEXIBLE PACKAGING Rigid flexible: The eco-conscious Method brand introduced its Laundry Dish Refill Pouch in a stand- up, spouted pouch with a difference: A high-density polyethylene spine built into the side of the pack adds rigidity to let consumers pour the product one-handed. Easy-to-handle dressings: Kraft foodservice salad dressings replace drips and spills and improve eco-friendliness using a 1-gallon stand-up pouch with side gussets, handles on top and bottom and a rigid screw-cap. It’s also easier to store than the prior, rigid format. New tricks for dog treats: Blue Bones Natural Dental Chew Bones are packed in a flat-bottom, stand-up, resealable window bag with oxygen and moisture barriers, a die-cut galloping buffalo window and flexographic printing for display qualities approaching rigid containers. Fetching flexible: More rigid than the standard flexible package, Malta Texo de Mexico’s Premium Ganador dogfood features four reinforced side-gussets to retain their shape on shelves whether stored horizontally or vertically. Flexo printing on a rich, black matte background helped it fetch an FPA Gold Award for Printing Achievement. FLEXIBLE PACKAGING New-gen soups: Campbell Soup revamped its consumer research process to appeal to the nontraditional, multigenerational, single-parent, and multicultural New American Family with a striking, new line of microwavable pouches and new flavors such as Thai Tomato Coconut and Tomato Roasted Garlic Bacon. Show and sell: Less is more for Geleteria Naia’s high- end frozen treats. Small labels and clear pillow packs let the product’s eclectic flavors – including St. George Single Malt Whiskey, TCHO Chocolate, Blue Bottle Coffee, Earl Gray and Pistachio – sell themselves. FLEXIBLE PACKAGING Single-serve pitcher: Shenyang Huishan Dairy of China followed its earlier pasteurized single-serve standup milk pouch with an aseptic version in 2012 that needs no refrigeration. The 240 mL (about 8