Business to Consumer E-Commerce - Temple University.ppt.pptVIP

E-everything…….. Electronic Commerce Buying and Selling over a network Business Strategy Relies Global Communications Infrastructure Secure Payment System Multimedia Publishing Infrastructure Social Acceptance A companys homepage is its face to the world and the starting point for most user visits. Improving your homepage multiplies the entire websites business value. Electronic Commerce Business to Consumer (B-to-C,B2C) Home Shopping, Banking Business to Business (B-to-B,B2B) Information gathering, financial information, supply chain Consumer to Consumer (C-toC, C2C) Auction Business to Employee (B-to-E, B2E) Intranet E-business terms Clicks and Mortar Bricks and Mortar  Primarily through desktop computers Wirelessly using handheld Web-enabled devices How are E-commerce transactions conducted?  Sale of goods services to the general public Disintermediation Personalize offerings to a consumer’s profile Target Advertising Business ModelsB2C (Business to Consumer) Business ModelsC2C (Consumer to Consumer) Consists of individuals using the Internet to sell products and services directly to other individuals An online auction is similar to negotiating, in which one consumer auctions goods to other consumers eBay is a popular online auction Business ModelsB2B (Business to Business) Most common major form of e-commerce Businesses selling to businesses Relaying info across the supply chain Direct integration of data into back office systems 4 types - Vendor (E-procurement sites), brokerage, service, infomediary Business ModelsB-2-E (Business to Employee) The use of intranet technology to handle activities that take place within a business Also called intrabusiness e-commerce Increases profits by reducing expenses within a company Business ModelsP2P (Peer to Peer) A form of e-commerce that enables users with the same networking software to connect to each other’s hard disks and exchange files directly A consumer can pay another consumer to copy a file Musi