潜力股大学生投资理财服务中心策划.docVIP

潜力股 大学生投资理财服务中心 创 业 策 划 书 Challenge创业团队 项目负责人：刘文凤 项目组员： 李金伦 蒲仕双 魏婕 张雷 阳青峰 目 录 第一章、商业计划书摘要 1.引子··································································4 2.公司简介····························································· 4 3.运作可行性····························································5 4.总结··································································5 第二章、公司发展的历史与未来 一、公司基本情况 ·························································6 1．公司名称、性质、经营场所···············································6 2.公司宗旨、目标························································6 二、公司发展历史与现状····················································7 1、成立背景····························································7 2、主导服务及现状·······················································7 3、重要事件····························································7 三、政策、合作范畴·························································8 1、法律协议与诉讼专利与商标公司与社会关系温情化管理模式 一、行业分析 1.公司所处行业及行业发展预测··········································18 2.驱动因素分析························································18 3.国家政策的影响······················································18 二、竞争对手的服务特点、市场状况及发展趋势 1.高校课堂····························································19 2．高校周围其他兼职机构或网站·········································19 3.兼职网······························································19 4.市场方明····························································19 三、抑制竞争及我们的优势 1.如何抑制竞争························································20 2.我们的竞争优势······················································20 第六章、营销定位 一、服务、价格定位 1.服务定位····························································21 2.价格定位····························································21 二、营销环境·····························································22 第七章、财务分析 一、本金分析·····························································23 1.网站、硬件费用支出················································