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ChinaUnicom.ppt

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ChinaUnicom

Part1: China Mobile is the dominant operator in this market with a 58% market share , and China Unicom is China Mobile’s main rival. Two of the most important concerns for cellular consumers are price and network coverage. Price and Network Coverage When it comes to the question that ‘which cellular operator will you choose if given a chance to choose again?’, most students change their choice from China Mobile to China Unicom or China Telecom. Could China Unicom make it? Part 2: China Unicom is China Mobiles main rival. Part 3: Self-analysis --Governance Structure Self-analysis --Management Effiency Self-analysis --Other Factors Part 4: China Unicom has been reinforced dramatically. China Unicoms the Fiber to the Home Project and 3G. In 2013, in the Fortune 500 companies, China Unicoms position is 258. China Unicom:If you want to win ,you must make more efforts. 1999.4 The Chinese government transferred the paging business, Guoxin Paging, from China Telecom to China Unicom. China Unicom was granted approval to construct and operate a cellular network based on CDMA technology. The Ministry of Finance injected RMB5.1 billion into China Unicom. The history of China Unicom China Unicoms successful IPO in Hong Kong and New York. 2000.6 China Unicom completed A shares listed in Shanghai. 2002.10 Todays China unicom is different from ten years ago assets claims liabilities businesses 2008.10.1 2009.1.7 The breach China Unicoms initial public offering(IPO) China Unicoms shareholders CITIC Everbright Huaneng Uncommon: China Unicoms shareholders directly participated in the companys operation. Hard : It was very hard to influence those businesses that were managed directly by its shareholders. Weakness Formulating a corporate strategy and implemening it throughout the company --------------------------------------------------Hard Conclusion Ineffient The telecom industry experi

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