色彩应用--基础篇.ppt

空间色彩构成及分析 颜色没有对错，只在搭配效果！ 利用色彩的情感及特点合理运用！ 颜色是有生命的 空间色彩的构成 整体基调： 具体空间色： 主色60%、辅助色30%、点缀色10% 一般不超过？种颜色 60% 30% 10% 具体空间色 主色：统领色，包括墙面、地面、天花板 、60% 辅助色：对主色的补充延伸，过渡，使主色更突出，在色调及面积上辅助主色，在空间中有机统一、30% 点缀色：点睛之笔，醒目，对主辅色的提炼、10% * 大家列举冷暖的例子~~ * * After giving some background info on Albers, use the quiz slides! Explain in three slides, how the stripes don’t change their actual RGB values, but look completely different depending on the surrounding colours. Now let the students guess: Are the two Pinks alike or not alike? The students always at first say: they look different but they are alike. It’s always like that. I play with that and tell them: yes, you’re so smart! You have seen many of these “games” before, and it’s always like that! But check how is it here with the two pinks? Let them think hard and let them describe and guess for a while, you can even let them vote, before you click to the next step. The quiz slides are always a good way to really catch attention! In the last slides of this series you need to describe in circle and triangle how the perception of the small slides changes. And another one: it works selfexplaining. Let your students guess and ask them to ewxplain their thoughts! This is an example of completely dysfunctional use of colour. Explanation why this doesn‘t work! Wrong assoziation, (in a hospital red can stand for blood) Wrong from the functional viewpoint! What should the wave line indicate? Wrong nuance: too strong and too active in this context * How do you see yourself? How do others perceive you in red? Experts believe that red can make individuals and teams feel more confident as well as being perceived by others as more aggressive and dominant. Background: It is the colour worn by the football teams that have dominated the game. So it should come as no surprise that scientists have discovered that red is the colour for winners. Those who wear red tops, jackets or clothing score 10 per cent more in any competition