《《interior design》.pdf

A GUIDE TO Interior Restaurant Design For New Restaurants or Successful Makeovers Compliments of Welsh Restaurant Equipment LLC 20 Broad Street Binghamton, NY 13904 Phone/fax 607-772-0232 Copyrighted 2006 All Rights Reserved Introduction Competing with The Chain-Gangs With the growing competition from chain restaurants, locally owned restaurants must find new ways to hold on to their customers and attract new repeat customers. Unfortunately, industry research has found is that; it is no longer enough to be confident in your menu, staff and pricing because customers are increasingly influenced by interior design. As a result, many good restaurants with good food and good service are struggling or going out of business, because their customers dont like the atmosphere. So, whether youre opening a new restaurant or you have a place that could benefit from a face lift, it is helpful to understand the trends and elements found in successful restaurant designs. Is it time for a change? Understandably, many restaurant owners are reluctant to change for a variety of reasons. Therefore, to help determine if its time for a change, here are some questions to consider; • Do you have a strong repeat business? • Is your business growing or shrinking? • Are you profitable? • How is your competition doing? Are they growing or shrinking? • Do you really know what your customers think about your restaurant? • Are you really receptive to your customers opinions? • Is there room for improvement? • What happens if you continue at this rate? Is it enough? • Can you get by with a face lift or do you need an entire make