Design and Product Development.ppt

Design and Product Development 1.History of fashion design The first fashion designer who was not simply a dressmaker was Charles Frederick Worth (1826–1895). Before the former draper set up his maison couture (fashion house) in Paris, clothing design and creation was handled by largely anonymous seamstresses, and high fashion descended from that worn at royal courts. 2.The definition of fashion design Fashion design is the applied art dedicated to (用于) clothing and lifestyle accessories created within the cultural and social influences of a specific time. 3.Designing a collection(系列) Planning a collection Predicting trends Choosing a theme Designing a garment Production(产品生产) Distributing(销售) Every collection is very carefully researched and planned so that all the items in it complement(互补) each other, and have the particular fashion look which the company is known for. The theme of a collection can be a period in history, a foreign place, a range of colors, a type of fabric - anything which has a strong visual impact. 4.Areas of work There are three main ways in which designers can work: Working freelance: Freelance designers works for themselves. They sell their work to fashion houses, direct to shops, or to clothing manufacturers. The garments bear the buyers label. Working In-house: In-house designers are employed full-time by one fashion company. Their designs are the property of that company, and cannot be sold to anyone else. Setting up a company: Fashion designers often set up their own companies. A lot of designers find this more satisfying than working for someone else, as their designs are sold under their own label. 5.Fashion design around the world only five nations have established truly international reputations in fashion design. These countries are France, the United Kingdom, the United States of America, Italy, and Japan. Below are brief descriptions of the fashion industry in each country. French fashion design Most French fashi