解析中国儿童电视节目现状及发展趋势.docVIP

本科生专业文献综述 题 目: 解析中国儿童电视节目现状及发展趋势 姓 名: 孙海玲 学 院: 人文社会科学学院 专 业: 公共事业管理专业 班 级: 公管51班 学 号: 2235107 指导教师: 路璐 职称: 讲师 2008年 6月 20日 南京农业大学教务处制 解析中国儿童电视节目现状及发展趋势 公共事业管理专业学生 孙海玲 指导老师 路 璐 摘要：儿童电视节目是众多电视节目种类中一个重要组成部分。从观众构成来看,儿童电视节目面对的是占收视群体30%以上的观众。这部分观众具有与其他年龄层次观众不同的特点:收视忠诚,群体稳定且有连续性。定时收看儿童电视节目是孩子们的重要生活内容。可以说,儿童电视节目已经成为学校教育之外,对少年儿童影响最大的社会教育信息系统。儿童电视节目制作应符合儿童的欣赏情趣,适应不同年龄层次儿童的欣赏需求,做到知识性、娱乐性、趣味性、教育性相统一,从儿童电视节目的现状、存在问题及其对进行了剖析有待改进。Analysis of childrens television programmes in China the status quo and development trend Student majoring in Public Administration SUN Hai Ling Tutor LU Lu Abstract: Childrens television programmes are many types of television programme an important part. From the audience composition, the childrens television programmes face a viewership of more than 30 percent of the groups audience. This part of the audience with other age groups with different characteristics audience: audience loyalty, stability and continuity groups. Children regularly watch TV is the childrens lives as important. It can be said that childrens television programmes have become school education, the greatest impact on childrens social education information system. Therefore, the childrens television programme production should enjoy the fun of the child to adapt to different age groups appreciate the needs of children, to knowledge, entertainment, fun, educational unity, from childrens television programmes of the status quo, problems and their implications for development Trends in the analysis of relevant issues could be improved. Key words: Childrens television programmes；Status；Problem；Development Trend ? 现在是信息社会