什么因素使得西班牙纺织企业成功？——关于Multiple案例的探索研究外文翻译.docVIP

外文翻译 原文 What are the Success Factors for Spanish Textile Firms? An Exploratory Multiple-Case Study Material source:GENERAL PROBLEMS IN THE FIBRE AND TEXTILE INDUSTRIES Author:Josep Llach, Andrea Bikfalvi, Pilar Marques According to the EU [3], there have been four main structural changes in the EU textile and clothing industry: i) radical transformations over the last years, due to a combination of technological changes, evolution of the different production costs and the emergence of important international competitors; ii) a lengthy process of restructuring, modernisation and technological progress during which companies have improved their competitiveness by substantially reducing or ceasing mass production and simple fashion products, to concentrate instead on a wider variety of products with higher value-added; iii) competitiveness retention by sub-contracting, or relocation of production facilities, for labour-intensive activities and iv) global clustering mainly in the Euro-Mediterranean Zone. In the two most recent Euro-Mediter-ranean Conferences on the textile and Clothing industry [4, 5], the assumption was that the competitive advantage of the textiles and clothing sector in the EU is its ability to focus on quality, design, innovation and technology to produce high value-added products. European products generally have a positive quality mark-up, and the EU industry has a leading role in the development of new products, such as technical textiles. Thus, quality, design, innovation and technology are considered core directions to remain competitive. The main recommendations arising from these conferences are the following: i) continuing to build a base for sustainable growth through investing in human capital and knowledge, based on research and innovation; ii) thinking globally; iii) maintaining a strong will to transform and improve the capacity to adapt quickly to market developments; iv) focusing on environmental aspects of activities and valori