创业家的个性特性.ppt

* Entrepreneurship and New Business Venture Dr. Lin Guo, MBA Centre, Xiamen University 第二章 创业家的个性特性 The personality of Entrepreneurs Part I: 创业家精神 Entrepreneurship and New Business Venture Dr. Lin Guo, MBA Centre, Xiamen University 学习要点： To identify some key entrepreneurial feelings and motivations; To identify key elements in an entrepreneur’s background; To discuss the typology specific for entrepreneurship. Entrepreneurship and New Business Venture Dr. Lin Guo, MBA Centre, Xiamen University Because of the close relationship that exists between the entrepreneur and his business, the success or failure of the business is very much associated with two factors: ? The degree to which the aims of the business correspond with the real aims of the entrepreneur; To what extent the real aims of the entrepreneur can actually – given his or her psychological make up – be achieved in practice. Reason: Entrepreneurship and New Business Venture Dr. Lin Guo, MBA Centre, Xiamen University Source: 万桥投资有限公司执行合伙人盖晓霞 (/luntanhtm) Entrepreneurship and New Business Venture Dr. Lin Guo, MBA Centre, Xiamen University Point: Entrepreneurs share a common type of personality which explains their behavior. Basic Assumption: entrepreneurs are in some way different from the general population and that this difference can be explained in terms of the entrepreneur’s personality profile. Main psychological characteristics: nAch; risk-taking propensity; locus of control; problem-solving; value; etc. Entrepreneurship and New Business Venture Dr. Lin Guo, MBA Centre, Xiamen University The Psychological viewpoint of the Entrepreneur Need for Achievement (McClelland, 1965) (Wilken, 1979) Desire for Independence (Stepanek, 1979) Personal Attributes (Hornaday, 1982) (Gibb, 1984) (Welsh and White, 1981) Risk-Taking (Colton and Udell, 1976) (Palmer, 1971) (Liles, 1974) Motives (Timmons et al., 1990) (Cole, 1969) Locus of Control (Rotter, 1966) (Brockhaus, 1982) (Perry, 1980) Entrepren